Latus Motors Racing was founded by George Latus, owner of Latus Motors Triumph dealerships located in Gladstone and Eugene, Oregon. Originally from Montana, George has had a lifelong love of motorcycles and motorsports.

Latus’ involvement in racing stems from a love of competition, love of seeing racers on top Triumph equipment and as he said, “the motorcycle business has been very good to me and this is a way of giving back”